The company is an Aussie B2B SaaS startup operating out of Europe, Asia and will be launching in the US soon. They partner with some of the world’s largest companies and household names to help them grow by delivering streamlined, sophisticated market research, analytics and consumer insights and have accessed > 100M people across the globe so far.
This Growth Marketing Lead will help drive growth and scale in Australia and internationally. They’ll take ownership of the planning, strategy and execution of new user acquisition through organic, earned and paid channels, with the organic and earned channels the primary focus in the short term. It’ll include SEO, email, video and paid social, SEM on the paid side. They’ll be driving lead generation through an account-based marketing environment.
There is a culture of experimentation, testing and learning therefore this person will be responsible for keeping that cadence.